Product Manager Resume Examples, Skills, and Keywords
Following a good product manager resume example will help you stand out from the crowd. Discover how to shape your resume with skills and keywords that will have recruiters and hiring managers excited to meet you.
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Product Manager Resume Sample
As a product manager, you’re the connective tissue between developers, businesses, and users. You keep products relevant and help your business reach its goals, all while keeping the customers’ needs and wants in mind. When looking for your dream product management job, you need to be able to highlight all your hard-won experience. This comes with writing a winning resume that lets all your impressive product manager skills take center stage.
But you also need to make sure that your resume reaches the right people. The first obstacle you need to bypass is the Applicant Tracking System (ATS). This software makes recruiters’ lives much easier by filtering out all the weak resumes. If your resume doesn’t cover the right keywords, the ATS will likely skip over it.
Writing a resume from scratch can be a bit daunting for both recent grads and veterans already in the field. There’s something about facing the white page that immediately gives all job seekers a bad case of writer’s block. Start by taking a look at this product manager resume sample for inspiration. And, once you start getting callbacks, be sure to prepare for the product management interview questions you will encounter.
New York, NY 10001 • (202) 555-1234 • jessie@myemail.com • linkedin.com/in/jessie-smith
MARKETING PRODUCT MANAGER
Entrepreneurial leader with 12+ years’ experience across a broad range of marketing disciplines and proven success in maximizing revenue opportunities in the U.S. and global markets. Recognized history of driving revenue through product adoption and motivating large cross-functional teams to produce high-level performance.
Marketing Communications | Digital Marketing Strategy | Market Research Data Analysis | Marketing KPIs | Financial & Business Acumen | HCP Engagement Tools | Strategic Planning | Forecasting | Budget Management | Cross-Functional Leadership | Relationship Building | People Management | Complex Problem Solving
Lead product definition, launch, and long-term vision for initiatives across audiences of the marketplace, enabling the brand to reach consumers globally by developing locally relevant strategies. Entrusted by Senior Executives with leadership responsibility on high-impact, high visibility projects.
Achieved sales growth objectives for product portfolio by developing sales tools, improving sales engagement of HCP, and identifying growth opportunities by market segment.
Supported VP of Marketing in the yearly media planning and management for all regional markets. Led cross-functional team to improve patient experience and strengthen brand consistency. Mentored top-tiered talent.
Why this resume works
Product Manager Resume Skills and Keywords
The ATS may seem scarier than it should — but don’t let that bother you. This software works like any other search engine and can identify keywords previously input by your potential employer. In order to bypass this first filter, you need to incorporate the right product manager resume skills into your text.
Fortunately, most recruiters help you out by packing their job descriptions with loads of product manager resume keywords. Here are some examples of skills and keywords you should consider including on your resume. Remember to add both hard skills (like product strategy and business development) and soft skills (like communication and teamwork).
Top Product Manager Resume Skills
- Product strategy
- Business strategy
- Product development
- Account management
- Customer service
- Digital marketing
- Business development
- Product design
- Data analysis
- Marketing strategy
- Microsoft Access
- Product road mapping
- Business-to-Business (B2B)
- User experience (UX)
- SQL
- Business intelligence (BI)
- Analytics
- Social media
- Software as a Service (SaaS)
- Budgeting
- Negotiation
- Leadership
- Initiative
- Flexibility
- Adaptability
- Empathy
- Communication
- Teamwork
- Problem-solving
- Time management
Once you’ve identified the skills and keywords that will help you beat the ATS, it’s time to start customizing your product manager resume. First and foremost, you’ll need to make sure your content is interesting enough to land you the interview that will get you hired. To help you get started, here are five helpful tips for writing a strong resume that will get you noticed.
1. Keep your product manager resume short
Once you’ve passed the initial filtering stage, you might still encounter a few obstacles in your job-seeking path. Did you know that the average recruiter won’t spend more than a few seconds scanning each resume they receive? To be fair, just imagine the number of documents they have to go through every day. Put yourself in their shoes. What are the key things they will be looking for?
Help your hiring manager quickly find those key things by keeping your resume short and concise. One or two pages should be enough to display your best skills and most relevant experience. Use a reverse-chronological format to give more weight to your most recent projects, and avoid including jobs over 10 years old unless they’re highly relevant to the position. It’s best to keep each entry under six bullet points as well.
2. Be specific in your statements
When trying to impress a hiring manager, saying you’re good at something often falls short of the mark. How will the recruiter know what that means? “Good” is ambiguous, after all — especially when it comes to proving your worth.
To ensure your potential employer understands what you can bring to the table, back up all your product management accomplishments using numbers. This way, you’ll offer tangible data that prove your capabilities.
Instead of writing entries that look like this:
- Platform development
- Revenue improvement
- Team management
Make sure to begin your statements with action verbs and try making them look more like this:
- Developed a platform that has more than 50,000 users to date.
- Increased revenue by 45% by launching eight new products in three years.
- Lead a team of 50+ people.
3. Avoid complicated product management lingo and use recruiter-friendly terms
Some recruiters have minimal knowledge of specific industry lingo. Don’t make their job much harder than it already is. Using complex terminology won’t make your resume that much more impressive for someone who might not have a clue of what you’re talking about. Keep your product manager resume simple and readable for anyone that may be taking a look at it.
4. Focus on your previous product management results
A great way to grab the recruiter’s attention is by shifting the focus onto your proudest moments as a product manager. Don’t focus so much on the tasks you performed in the past. Instead, make sure to showcase their results and your greatest outcomes.
Try the PAR structure. When writing your past job entries, make sure to mention:
- Problem: The situation you needed to address.
- Action: What you did to fix the issue.
Result: The final consequence of your action.
5. Showcase your attention to detail
Composing a concise and effective resume is all about showing — not just telling. When your text is plagued with typos, spelling errors, grammatical mistakes, or inconsistencies, you’re telling your potential employer that you’re not careful with your work. You’ll come across as an unprofessional candidate immediately, and the recruiter may think you don’t care enough about landing the job.
Make sure to invest a few more minutes to double-check your spelling and polish up your sentences before submitting your application.
